News for 'Campaign Personalisation'

Paanch sawaal for Kejriwal

Paanch sawaal for Kejriwal

Rediff.com14 Feb 2015

Sunil Sethi raises five questions to avoid the pitfalls that ended his ignominious earlier tenure as chief minister exactly a year ago

Is print media losing its charm?

Is print media losing its charm?

Rediff.com6 Jun 2014

Print's credibility, and its power to give readers control of how much time they spend, makes it a strong medium.

What's preventing top execs from investing in digital technology

What's preventing top execs from investing in digital technology

Rediff.com28 Apr 2015

India Inc is shying away from investing in digital technologies.

Bandhan sprints into new role as universal bank

Bandhan sprints into new role as universal bank

Rediff.com23 Aug 2016

With over Rs 15,000 crore in deposits, its strategy is a hit for now, but the real test will come when it starts lending to retail and corporate customers in a big way

How effective communication can take companies to great heights

How effective communication can take companies to great heights

Rediff.com23 Nov 2015

The success of internal communication depends on its utilisation.

A flawed election

A flawed election

Rediff.com17 May 2014

B R Ambedkar's fears about personality cults in politics and money power in elections seem to be coming true, says Nitin Desai

Big sale: Lessons for retailers to keep customers happy

Big sale: Lessons for retailers to keep customers happy

Rediff.com20 Oct 2014

With the festive season underway, retailers in the online and the offline world need to prepare well to offer the best deals to consumers and earn trust.

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